Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile, and adding features.

[The Challenge]

The proliferation of smart home devices has led to a fragmented user experience, often requiring multiple applications to manage a single living or working space. Users managing numerous properties (e.g., home, office, vacation villa) face an even greater challenge in maintaining centralized control and oversight. The primary design challenge was to create a unified, multi-location, and intuitive application that simplifies device management, automation setup, and utility monitoring across various environments—from a residential home to a commercial warehouse.

[The Goal]

The goal was to design a smart home application that provides a clear, actionable dashboard for status monitoring, streamlines the process of adding new devices, and offers powerful yet simple tools for creating time-based automation "Scenes." Crucially, the solution needed to support the management of multiple distinct physical Spaces (Home, Office, Studio) within a single user interface.

Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile.

Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile, and adding features like autofill and error validation.